The labour market is radically changing

Workforce shortages are not a new issue for the French employment market. In an unprecedented turn, this now affects all economic sectors, and more than 60% of companies report having problems recruiting talent that will provide the skills they will need in the future.

The labour market thus completely turned itself around  a few months after the pandemic:

  • Job opportunities outstripping demand
  • Decorrelation with economic circumstances
  • New expectations from workers, who want a greater sense of meaning and are much more mobile in their careers than the previous generation if working or pay conditions are not right

In the face of these accelerating changes to labour and the economy, the emergence of new jobs, changes to production methods, and new expectations, skills management has become a priority to secure professional careers and keep companies competitive.

Professional integration and training: priorities for the government and economic players

With an unemployment rate back to its 2008 low point of 7.4% of the active population, numerous resources still need to be mobilised in order to train future skills from a very young age.

Initiatives to promote professional retraining in sectors with shortfalls and professionally integrate the most fragile populations via training are the key for public authorities to enable full employment, which should be fully achievable.

COHDA, the benchmark partner for this area

For more than 10 years, the COHDA study institute has been working along the entire value chain of these different issues, on behalf of numerous stakeholders at both national and local level (DRIEETS, France Compétences, OPCO, job centres, universities, regional councils etc.) and for various areas of activity (construction, commerce, energy and environment, events, health and more). Budgetary constraints and an increase in the number of people to be taken care of have prompted public employment and integration policy stakeholders to ensure that their interventions are effective and optimised. Our support therefore takes various forms (future/integration study, study of recipient experience/path, survey of recruitment needs etc.) to monitor the results of training activities, identify levers to enhance the attractiveness of economic sectors with skills shortages, experiment with innovative training formats to boost professional integration, and more broadly highlight investments to be made to promote employment and employability.

Study types

Future/integration study with different groups

Examination of workforce needs

Satisfaction study

Information and orientation campaign for young people identified as school dropouts

Quantitative and qualitative monitoring of CQP (welfare benefit) recipients

Study of company employment, training and support needs

Examination of recruitment needs in a professional sector

Public policy evaluation

Professional equality study

“We’ve been entrusting all our surveys to COHDA for 3 years. Their expertise and advice have enabled us to accurately measure our customers’ satisfaction and thus improve our offer year after year. What’s more, their professionalism transmits an excellent image to our customers interviewed.”

— Philippe Chedru, CEO of OXYMETAL

“The COHDA team combine attentiveness and proactiveness, two essential qualities for a service provider responding to a public market.”


“COHDA stands for professionalism, attentiveness to the client and high-quality work. Each time we’ve called on them, they’ve met our requirements with efficiency and quality. I can recommend them wholeheartedly.”

— Patrick DUFOUR, Member of the Executive Board of CEAPC

“Optimal collaboration despite the distance, professionalism, proactiveness and attentiveness.”

— Lucile WEILL-BARILLET, Research Officer at ADEUS

“In 6 years of collaboration, I’m highly satisfied with COHDA’s dedicated and professional guidance. The project manager is very attentive, proactive and follows up on the file as required. We’ve built up a true relationship of trust.”

— Isabelle BAUDELET, Marketing Action Officer at UEM

“The COHDA Institute adapted perfectly to the exceptional situation of the first lockdown, in particular by implementing the necessary tools to ensure service quality.”

— CB, Statistical Studies Officer for the REGION GRAND EST regional authority

“A very serious company which demonstrates a high level of availability for its clients. COHDA has managed to meet our requirements perfectly and to adapt whenever necessary. I’d recommend COHDA without any hesitation.”

— LM , Housing Research Officer at ADIL DES BOUCHES DU RHÔNE

“A huge thanks for your involvement and proactiveness to all the team, which I have the pleasure of working with each time we call on you for a survey! Your programmer is a magician and when listening in, we were impressed by the interviewers’ professionalism in adapting to our environment.”

— Sylvie DANILO DURAN, Head of Marketing & Communication Studies at INNOVAL

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Our track record in the Employment/Training/Professional Integration sector

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